How do I create an Analytics report?
How do I create a client report in Google Analytics?
What is a website analytics report?
Web analytics is the collection, reporting, and analysis of website data. The focus is on identifying measures based on your organizational and user goals and using the website data to determine the success or failure of those goals and to drive strategy and improve the user's experience.
Web analytics tools report important statistics on a website, such as where visitors came from, how long they stayed, how they found the site and their online activity while on the site. In addition to web analytics, these tools are commonly used for product analytics, social media analytics and marketing analytics.
At the moment, Google Data Studio is offered completely free by Google as part of their Google Cloud Platform offering.
The 6 Most Important Reports in Google Analytics
Reporting is about taking existing information and presenting it in a way that is user friendly and digestible. Analytics is about adding value or creating new data to help inform a decision, whether through an automated process or a manual analysis.
9 Important Website Metrics You Should Track
There are also three different report types: explorer, flat table, and map overlay. Explorer: This is the basic report. It includes the line graph and the data table below, which you're very familiar with. Flat table: This is one of the most common custom report types.
Top Performing Google Analytics Reports for Clients